
About This Plant
New for 2027, A romantic little perennial with plenty of personality, Jackson Valentine Catchfly brings a beautiful burst of color to the summer garden. Its vibrant blooms rise above tidy, deep green foliage, creating a cheerful display that works beautifully in borders, cottage gardens, and pollinator-friendly plantings.
Compact and easy to work into the landscape, this catchfly is a great choice for adding pops of color without overwhelming its neighbors. The flowers also attract beneficial pollinators, making it as useful as it is pretty.
Planting & Care
How to Plant
Choose a spot with 3–6 hours of sun, ideally morning sun. Dig a hole twice as wide as the pot and plant at the same depth it was growing, gently loosening the roots. Water deeply after planting and add 2–3 in of mulch, keeping it off the stems. Hardy in USDA zones 5-9.
Watering & Feeding
Water deeply 1–2 times a week for the first season, about 1 in per week. Keep soil evenly moist, especially during heat and dry spells. Top-dress with compost in spring; most perennials don't need much fertilizer.
Pruning & Seasonal Care
Deadhead spent flowers to encourage more blooms. Cut back after a hard frost, or leave stems standing for winter interest and tidy up in spring. Divide every 3–4 years if the center thins. Mulch in late fall to protect roots through the first winter.